I’m Lucy — digital marketer, brand designer, and the founder of Maison Solas. I started this studio to help brands tell their story with intention, clarity, and cohesion.

I’m currently available for consulting engagements.

I’m based on the Mornington Peninsula, but I’m originally from Tasmania. You might catch me at the airport.

After graduating with a degree in Communication Design, I began working in marketing, where I helped bring brands to life through visual storytelling. Over time, I became more intrigued by what drives connection between people and brands, leading me back to university to pursue postgraduate studies in Marketing at Monash.

The Journal

A curated space for marketing insight and brand storytelling, featuring reflections from my postgraduate studies and real-world brand strategy. As Maison Solas evolves, so too will this space—growing into a resource that bridges academic thinking with industry practice.

Brand Foundations

Maison Solas specialises in helping brand begin. From naming and positioning to visual identity, we craft intentional foundations built to grow with your business.

Storytelling

Every brand needs a voice. We help you define yours - through clear messaging, brand values, and creative direction that align with your purpose and audience.

Launch Support

Whether you’re preparing to launch or pivot, we offer guidance on how to introduce your brand to the world - strategically, confidently, and with clarity.